Art Direction for Loolios’ campaigns, a genderless brand that finds its inspiration in the atmosphere of culture, museums and traveling.
The Landscape Collection captures the essence of idealized natural landscapes, with strong influences from impressionist vanguards but mixed with the reality of the actual interior, the reality of the four walls that surround us all.
The campaign seeks to open up a museistic space in which the printed artworks on the garments come to life.
LA CASA DE ARCILLA
Fall Winter 2021/22 Campaign
As does the collection, the campaign captures the essence of clay and traditional pottery. Infused with a contemporary approach, it plays with different textures, materials and forms, just like playing with a malleable piece of clay.
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Photography by CHRISTIAN COLOMER, ENANEI
Video by CLAUDIA MALLART & ALBA CROS
Set design by ZAIDA SABATÉS
Styling by ANAIS CODINA
MUAH by MIQUEL CRISTOBAL
Production by LABELSROOM