Possible Objects

Building the foundations for a full-service identity, a challenge was set for us to visually establish a product design company’s transversal, material output and the global community who use its climate-conscious products.

Possible Objects emerged following a period of rigorous research, through which we proposed a naming system that marries timeless form with archetypal philosophy. The brand’s contemporary attitude to furniture making is designed into a centralising layout system and visual identity, applied to all design material and narrated by a feline mascot familiar to us in the spaces of domestic life and (scientific) paradoxical thought.

Símbolo Creemos que el gato es un motivo adecuado para esta identidad. Por un lado se vincula a ambientes a espacios domésticos.

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Algunos detalles, de la primera colección de Possible Objects. Son chulos, no?

«Phantasia is fantastic team of friendly and talented people.”

Ángel Valiente, Founder & Creative Director
Con el objectivo de visibilizar el caracter múltiple y variable de los muebles de Possible, en Phantasia propusimos realizar una campaña fotográfica donde estos fueran usados con otras funcionaliades caseras / costumbristas
Collaborators

Creative Direction with ÁNGEL VALIENTE
Strategy with SERGI VILÀ
Verbal identity with BANZAI TURBA
Photography by ANDRÉS SOLLA
Illustration by LUÍS MAZÓN
Code by VISO HAUS

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