CentroCentro

Introduction
Brand Identity
Signage
Merchandising
Publications
Campaign

CentroCentro is the official cultural center of the Municipal Government of Madrid, which is dedicated to hosting the culture of all of Madrid’s citizens. It is a public space where leisure and learning take place in a context of participation.

Togheter with Pau Orts we develop a new identity based on the circle as a symbol of meeting point. The circles are shown in 4 different colors, each one linked to specific types of activities, and displayed in different positions according the function of the assets.

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Collaborators

In collaboration with PAU ORTS

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